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Leveraging Social Media in 2024: Brand Storytelling, Content Creation & Sales Strategies

Leveraging Social Media in 2024: Brand Storytelling, Content Creation & Sales Strategies

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Leveraging Social Media in 2024 Disclaimer: While this guide focuses on platforms like Facebook and Instagram, the core principles can be adapted to other social media channels as well. Skateboarding is all about pushing boundaries, and your brand should too. This guide will equip you with the tricks to leverage social media and increase sales …

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A Guide to Securing Wholesale Accounts for Your New Skate Shop

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Opening a skate shop is a dream for many, but navigating the initial hurdles can feel overwhelming and almost impossible at times. One of the biggest challenges for new shops is securing wholesale accounts with distributors and brands. Getting products in your store may seem just out of reach, especially when established companies demand a …

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Choosing the Right Distributors for Your Skate Shop

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Choosing the right distributors is crucial for your skate shop’s success, but navigating their offerings can be challenging. Unlike retail stores, distributors often require you to establish an account before accessing their full inventory details. This makes selecting the perfect partners a critical decision. One key distinction lies in the types of brands distributors carry: …

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Clients Like, Dislike, and Then Love You

Clients Like, Dislike, and Then Love You

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In the relationship between a growing company and its clients, I’ve noticed an interesting pattern with my company, Skate The Foundry. It’s about how your original clients’ thoughts and feelings shift over time – moving from “liking” to “disliking,” and eventually to “loving.” As a new company grows, your original clientele go through different stages …

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My Reaction to Aaron Kyros video Is Skateboarding Dying

My Reaction to Aaron Kyro’s video, “Is Skateboarding Dying?”

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Another Reason Why I Want to Share My Business Knowledge Often, we are influenced by things outside our area of interest, leading us to believe what aligns with our preconceptions. For example, if I strongly believe in the existence of aliens visiting Earth daily, I will seek articles that reinforce this idea, further solidifying my …

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